We are your locally owned neighborhood sporting good store. We buy and sell new and used sports equipment giving you the best opportunity to play all the sports you want too! Play It Again Sports Helena is locally owned and operated, and we are focused on serving the community. We buy, sell, and trade used and new sports equipment and fitness gear and pass along the savings to you! We pride ourselves on providing exceptional customer service every day and believe that our selection of major brands and breadth of products will keep you coming back for years.